Archive for the ‘Website Design’ Category

Top 5 Landing Page Myths

It can be a somewhat tricky process, developing landing pages. Most of us spend long hours writing, designing, testing and optimizing, just to get that perfect landing page that successfully converts traffic into leads, and leads into customers. After all, the landing page is one of the most important parts of the marketing funnel, right? [...]

Colouring Up Your Conversion Rate

In this blog post, we’ll be talking about 2 main things: Colour theory and landing pages. The two may not seem to be related, but strangely enough, they are. First, a quick question: When you first sat down and started to design the landing page for your website, I’ll bet you didn’t think too much [...]

Why Mobile Advertising Is A Pain

Mobile advertising is really just a pain in the you-know-where for marketers sometimes. You’d think mobile advertising should be a marketer’s dream come true. You get the ability to connect with people effectively, in real time, wherever they happen to be. The typical mobile user checks his phone 150 times a day and the average [...]

Optimizing Your Landing Page Like a Boss

The main purpose of a landing page is to capture leads. Simple as that. A lead in your autoresponder is always worth more than any one-off sale you could possibly make. Because a lead in your autoresponder means direct contact to your ideal customer for as long as they don’t mark you as spam. I [...]

Web Design Trends That Suck

Some web design trends just make no sense to me. Despite the fact that they inhibit usability and cause conversion rates to drop like a rock, somehow, they still get popular, and every website out there wants to use those designs. It’s like spicy ice cream, or #hashtags #on #facebook. But just because a design [...]

How To Make Your Website Mobile Friendly Through Responsive Design

Since iPhone, Android and Blackberry hit the market. Mobile internet browsing has become a massive trend. Everywhere you go you’ll find someone scrolling and tapping away on their phone, grinning like an idiot. Debates and discussions over lunch are super short-lived because some smartass will always pull out their phone to Google shit and prove [...]

Quick Tips to Make Your Website Mobile-Friendly

The number of mobile web users is steadily increasing and forecast to exceed that of desktop web users by 2014. What this means is your website needs to be optimized for the mobile market. Although it’s yet another task to add to your growing list of things to do, the benefits of having a mobile [...]

Website Design Basics

Designing your website requires that you plan and identify the features you want to appear on your site. It is also important that you establish what you want the website to do for both your long term and short-term business goals. The costs you will incur in designing your site will largely depend on various [...]

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