Archive for February, 2012

SEO Tips, Part 1

Owners of online businesses experience a very competitive market and it can be difficult to get your local business presence noticed. That is why SEM (search engine marketing) also called ‘paid search’ and SEO (search engine optimization) also called ‘organic search’ have been a good resource for local businesses. With Google being the top worldwide [...]

Content Marketing Basics

Content marketing is one of the most important aspects of running an online business. It involves creating and publishing content that is relevant to your target audience. This content, in the form of blogs, articles, videos and audios, white papers and reports, is essential for lead generation. The type of content that you create will [...]

List Building Tips, Part 4

Autoresponders An autoresponder allows you to create and send customized email messages to your subscribers to make them feel unique. Some of the best autoresponder solutions are: AWeber: this is one of the most used autoresponder tool due to its reliability. AWeber allows you to send unlimited messages to up to 500 subscribers. Although the [...]

SEO Tips, Part 3

Google+ button (served 5 billion times a day – source: Google Internal Data) is a another feature in search just like the Facebook or Twitter buttons and it is meant to help people discover and share with their circles content that they like or find relevant. Google have publicly stated that they give preference to [...]

List Building Tips, Part 3

Sales Pages Sales pages, also known as ‘squeeze pages’ or ‘landing pages’ are webpages that capture site visitor information such as their name and email address. This page allows you to present your offer in detail and to persuade your audience to offer their information in exchange for something that your business is offering. As [...]

List Building Tips, Part 2

Building And Using An Opt-In Form Creating an opt-in form is an effective method of building a money-spinning email list. When site visitors subscribe through this form, it offers you ample opportunity to inform them about your product offering, any sales and discounts and hot deals that might interest them. It is also a great [...]

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